White solder beads

It is relatively common for questions about white deposits on the solder beads of copper foiled pieces to be raised. In reflecting on the cause of the white deposit on solder beads, I recalled that some people use baking soda to neutralise the flux.  

I put this together with some work on lead corrosion.  I have been doing a bit of research on lead came corrosion in another context.  One of the forms of lead corrosion is white lead corrosion, or lead carbonate.  It has the chemical compound PbCO₃.  It is a curious compound, as it is soluble in both acid and alkaline solutions.  

Excess whiting (or chalk) has a carbonate chemistry, which left on lead cames to give rise to this form of white corrosion. Baking soda has a chemical formula of NaHCO₃.  Solder contains a significant amount of lead – usually 37-40%.  The chemical reaction of lead and baking soda gives lead carbonate - PbCO₃ and NaH -sodium hydride.  The sodium hydride is soluble in water, leaving the white deposit of lead carbonate as a corrosion product on the surface.

Putting these things together leads me to recommend that baking soda and other carbonates should not be used in cleaning solder beads.  Some other non-carbonate neutralising or rinsing agent should be used instead.

Revised 2.1.25

Cutting concave curves

There are several methods that can be used to break out extreme inside curves. In all the cases you should retain a significant amount of glass around the edges of the curve. You should make this most difficult cut the first on the piece. If it fails, you may be able to move the glass a little and score again, without loosing too much glass.

To accomplish inside cuts by using the hand breaking method and/or pliers method, you must first score according to the cartoon line. Then you can make a series of concentric scores. Gently run the primary score line so any break does not run beyond this. Remove the graduated concentric scores in sequence.

In this example the glass is placed over the cartoon and scored directly over it.

You can also accomplish this type of cut by using the criss-cross pattern of score lines instead of concentric scores. First you must run the score of the curve to avoid the criss-cross lines from running beyond the curve. Then you begin to take out the little pieces from the waste area.


Another method is to score and run the curve (1), and then score a number of small crescents in the waste area, looking like fish scales or the fan type of paving seen in some European cities. Pull out each small crescent working toward the main curve (2,3,4).

Fitting Glass in Leading

Even though you think you have cut the glass exactly to size, it always seems that some adjustment is needed to areas of a piece to fit both into the lead came and be within the lines of the cartoon.

The temptation is to trim the glass to the amount of overlap of the cartoon line.

Note the extent of the overlap of piece #7 on the right.

In the above photo it would seem to be easy to just trim the straight line off the piece.  If you look carefully at the left side of the piece, you will see a gap between the glass and the lead came.  This means something more is happening than just being too large.  If you were to cut the glass down to fit within the cartoon line at this point you would find it too small in the end.

To find out what is going on underneath the lead came, you will see that I have made a line with a felt tip pen at the edge of the came.

When pulled out from under the came the line shows there is more glass under the came at the lower left than the middle left.  This indicates that the lower left needs to be adjusted rather than the right edge.

Groze or grind the glass to an even amount of glass between the felt tip line and the edge of the glass. This may have to be done several times to get the proper fit.  In this case I used the grinder because of the extreme texture of the glass.

This photo shows the glass fits at the bottom right, but needs more adjustment at the top right.  But it does fit under the came at the left side now. The amount of adjustment can be judged by marking the glass and grinding a portion away to fit.

An alternative example of the advantages of checking the glass is fully fitted within the came is shown here.

Here the blue piece shows it is slightly too large at the top.  The temptation is to refine the edges and reduce the size slightly.  Before doing that, it is advisable to check on how the glass is fitting into the came.  Again, run a felt tip marker along the edge of the came before pulling it out to adjust the size.

This shows there is a little bit of glass not broken off at the left side of the bottom tip.  Also, there is a larger space between edge and felt tip mark on the right than the left.

The first thing to do is to take off the excess glass on the lower left of the bottom tip and try the piece again.  That may be enough to allow the glass to fit into the came and match the cartoon.

The excess glass was ground away and a little taken from the bottom right side too.

This shows that just removing that small piece of glass has allowed the blue piece to fit correctly into the came and to fit the next piece of came to be placed without causing the panel to grow in size.

When a piece of glass is too large in leading, you need to check that it is fitted properly within the came, before adjusting the outer edges.  A method to do this accurately is described.

Strong Frames for Stained Glass Panels

Metals

Zinc is a popular material for framing copper foiled or leaded glass panels.  It is stronger than lead – up to eight times.  It gives a feeling solidity to the edges of the panel. 

However, it does have some disadvantages.  It is difficult to patina evenly and obtain the same colour as patinaed solder.  It resistance to progressive corrosion is weaker than lead. It requires special tools to fit around curves, making it best for rectangular panels.  It does need a saw to cut evenly, but so do a lot of the stronger metals.  A look at other options is worthwhile.

The strongest option is stainless steel.  This is difficult to cut and has special welding requirements, so is only useful in large and high corrosion installations.

Mild steel is widely available and cheap.  In certain circumstances – mainly small, thin profiles – it can be soldered.  The most secure joining is done with welding.  This requires equipment that stained-glass workers do not usually have.  However, there are a large number of metal workers that can to the work for you.

Brass is more expensive than mild steel.  It is an alloy of copper and tin and so can be soldered with the tools we normally use.  It is about half the strength of stainless steel, but three times the strength of zinc.  The tin content leads to a better patina result than zinc.

Copper is up to twice the strength of zinc, but the price fluctuates more than zinc.  It can be soldered. It requires different patina solutions than used for solder.

Aluminium is the same strength as zinc, but requires different joining methods as aluminium welding is a specialist activity.  Still, it will work on rectangular items with screws at overlapping joints.

More information on the relative strengths of various metals is given in a post on metal strengths.

Strengthening lead came

Lead is weaker than lead but can be bent to conform to curves and indentations for irregular perimeters.  If copper wire is incorporated and attached to the foiled glass, the soldering of the lead came to the joints at the intersections of the solder lines and the coper/came combination will provide greater strength than the zinc alone. 

When wanting to strengthen the perimeter of rectangular or shaped perimeter leaded panels, you can use 10mm “H” lead came soldered as usual to the whole piece as an alternative to soldering the wire to the panel.  Run the copper wire in the open edge of the “H”.  Pull the wire tight at the bottom and sweat solder at each corner.  Run the wire to the top on each side, where you can make a loop for attaching hanging wires and sweat solder the wires there too.  Then close the two leaves of the lead with a fid until they come together forming a single straight line.  If you want, a “U” or “C” edging came can be soldered to the outer edge of the "H" came to cover the line created by folding the leaves.

This post gives more detail about the process of incorporating copper into the perimeter of a leaded panel.

Melting Points of Solders

Common solders for stained glass are mixtures of tin and lead, respectively:

• 63/37: melts at 183°C (362°F)
• 60/40: melts between 183°C (362°F) and 188°C (376°F)
• 50/50: melts between 183°C (362°F) and 212°C (421°F)
• 40/60: melts between 183°C (362°F) and 234°C (454°F)
• lead-free solder (useful in jewellery, eating containers, and other environmental uses): melts between 118°C (245°F) and 220°C (428°F), depending on composition.

The 63/37 and 60/40 solders are most often used in copper foil work because of their smaller melting range. This allows the solder to set more quickly than the solders with higher lead content. They tend to give smoother beads also.

50/50 and 40/60 solders are more often used in leaded panel work. Their wider range of melting temperatures allows the solder to spread and become flat.

Other information on solders:

https://glasstips.blogspot.com/2015/07/physical-characteristics-of-solder.html

https://glasstips.blogspot.com/2018/02/lead-free-solder.html

https://glasstips.blogspot.com/2010/01/soldering-ingredients-and-methods.html

https://glasstips.blogspot.com/2015/07/lead-free-solder.html

https://glasstips.blogspot.com/2009/03/solder-alloys-1.html

https://glasstips.blogspot.com/2009/03/solder-alloys-2.html

Soldering Lead Came

Soldering lead came is different from soldering electronics or copper foil. For electronic soldering less heat is needed, cleanliness is all important, suitable flux is required, and the iron is held differently, among other things.

Soldering lead came 

The lead needs to be clean and bright to start with. If it's fairly new lead it should be solder-able without more than a scrubbing of the joints with a brass wire brush. However, if the lead is dull and oxidized, you should scrape the lead in the area to be soldered with a nail, the blade of a lead knife or other sharp edged tool until the bright metal is revealed.

an example of paste flux

Example of a tallow stick.  It has the appearance of a candle, but without the wick.

Example of the application of tallow to a joint

Then the flux can be applied.  Paste flux or tallow works best as neither flows in its cold state.  This means that you can flux the whole panel at one time without the liquid flowing away or drying.  Once the whole panel is fluxed, you do not need to stop during the soldering process.

Example of a gas powered soldering iron. The flat face of the soldering bolt is held in full contact with the joint.

An electric soldering iron is held over-handed (as you would a bread knife) in order to get the handle low enough to have the tip flat on the lead. This will be a 15 to 20 degree elevation from the horizontal. Allow the weight of the soldering iron to do the work for you. 

Let it rest on the joint after you apply the solder between the lead and the iron. In order to heat both pieces of lead you may have to rock the tip slightly to contact all leads being soldered. Take the solder away from the iron so it doesn't become attached to the joint. As soon as the solder spreads, lift the iron straight up. This process will take only a few seconds, much less than 5.

Example of smooth flat solder joints.

Avoid "painting" or dragging the iron across the joint. The object is to have a shiny, smooth, slightly rounded solder joint. Moving the iron and solder around does two things.  It makes for a weak joint as the solder does not have the chance to become stable and so forms a "pasty" joint.  Moving the iron around during the soldering of the joint often provides sharp points where the iron was moved quickly off the join. There should be no points sticking up from the solder joint. If a solder joint is not satisfactory you can re-flux and re-heat. Don't apply too much solder. It's easier to add more solder than to remove excess.

Soldering Irons and Rheostats

People often want to have variable temperatures for decorative soldering.

It is recommended to use a rheostat in circumstances where the soldering iron does not have an internal temperature control.

A rheostat is NOT a temperature controller.

Action of a Rheostat
A rheostat actually reduces the power supplied to the iron, thereby making it take longer to heat or re-heat after a period of soldering. Without a rheostat, if an iron is left idle, it will eventually reach its maximum temperature. This is usually too hot for soldering lead, but OK for joining other metals. With a rheostat, if an iron is left idle with the rheostat set to (say) '6', it will still reach its maximum temperature but very much slower than the one without a rheostat.

Action of a Temperature Controlled Iron
Temperature controlled soldering irons attempt to maintain a set temperature. This is controlled by the combination of the microchip in the iron and the tip. So to adjust your temperatures all you need is a few different tips. For example, a number 7 tip lets your iron heat to 700F degrees. For decorative soldering your need tips of lower temperatures, usually a number 6 or 600F degree is enough of a reduction for most decorative stuff. A number 8 tip (800F) will let you work at a higher temperature if you work quickly.

Differences in Soldering Speed
Using an iron without a rheostat, provided you work relatively quickly, you will probably be able to solder all the joints in a small or medium panel without stopping to let the iron 'catch up'. In this case the temperature is controlled by the heating power of the iron balanced by the cooling effect of making the soldered joints.Using an iron with a rheostat, you will need to slow down a little if you are to do that same panel without stopping to let the iron re-heat. In this case the temperature of the iron is controlled by the (reduced) heating power of the iron balanced by the same cooling effect of making the soldered joints.This difference is caused by the fact that a temperature-controlled iron, if it is left idle, it will quickly reach its maximum operating temperature - just as quickly as an un-controlled iron of the same power. When you start soldering, the cooling effect will trigger the temperature controller to provide full power until the operating temperature is reached again.

Advantages of a Temperature Controlled Iron
You can buy an iron (not temperature controlled) and a rheostat but buying tips for the temperature controlled iron is cheaper. The big advantage of the temperature-controlled iron is that you know it will never get too hot for the work you are doing, and that it truly provides that 100 watts (or whatever) power to keep it hot even when you are soldering at top speed.

Structural Reinforcement

Leaded light panels often require additional support against wind pressure or vibration. Whether this is needed depends on the size and location, e.g. if in a door or a ventilating window that is constantly being opened and shut.  Large leaded glass windows need some bracing against the force of wind and rain. This can be achieved by using one of the following supports:

• Saddle Bar
• Reinforcing Bar (Rebar)
• Steel Core or Steels
• Zinc Section

Saddle Bars are the strongest method of support and are used in large external windows for preventing panels from bowing inwards. They resist wind pressure in exposed situations. Saddle bars form part of the latteral support structure of the window. These bars are attached to the panel with copper or lead ties.  These ties are soldered to solder joints across the narrow width of the panels.  The bars are fixed to the perimeter of the opening either by the mouldings or by being inserted into holes in the frame. The sides of the opening provide the ancor points for the bar.  The panel is fixed to the bar by twisting the ties around it.

A saddle bar fixed in position at the side and the ties being twisted around the bar.

Sometimes the opening is divided by sideways "T" bars.  Generally the leg of the "T" faces outwards and the panel is set onto the ledge formed by the leg of the "T".  This leg often has a series of holes drilled in the leg, for pins to be inserted to hold the panel in place until the sealant has cured.

An example of "T" bars being used on a small side opening window

Rebar is another external support.  It generally is a zinc coated steel strap about 2mm by 10mm and asl long as needed to cross the panel.  This tends to be soldered directly to the panel at the solder joints either on the inside or outside. One advantage of this material is that it can be bent to conform to the lead lines of the panel.  In consequence it is not as stiff as saddle bars are.

Steel core
Steel cores take two forms - either steel-cored lead or steel strips fitted into the lead cames when leading.  The steel cored lead came is less available nowadays.  They are mainly used in domestic glazing where support is required particularly in leaded lights with diamond panes when they are inserted in continuous diagonal leads. The steel cores are not adaptable to significant curves.

Steel cored lead came cut away to show the steel core

Zinc
Zinc section came is often used to frame a panel that is not glazed into a window or frame. It has been used in the past for both straight and curved lines.  Using it for curves requires a came bending machine to give good, regular curves.  It gives a panel strength for ease of handling, but does not resist sagging or bowing at the centre.  The other disadvantage of zinc is that it corrodes much faster than lead.

Image showing a variety of zinc came

Pricing, 1 - Establishing the Cost

Pricing your work is necessary to get a fair return for your effort and to make an income.

Establishing the Cost

The first step is to calculate the amount it costs to run your business. Prepare a summary of annual outgoings including:

• Studio/workspace (or as a proportion of the house that you use for a home studio)
• Administration costs
• Equipment & loans
• Packaging
• Marketing materials
• Advertising
• Incidental expenses
• Income tax & social security payments
• Insurance for public liability, materials, equipment, and employment
• Depreciation (cost to replace things you are reliant on). The amount or proportion varies according to jurisdiction.

You will need to make some guesses about the amounts and that is OK. The value you put on some of the things above may be “zero”, but still need to be considered. All these are considered to be the overheads of your activity.


2. Step two is to calculate the time available to make your work over a year. If you are full time, start with 365 days and then subtract the weekends (104), holidays (say 10), administration time, and allow a contingency for sickness, etc.(say 10). That leaves you 241 days, less the administration time.  When you first start in business you are likely to spend 40% of your time on administration, but you should get more efficient and this time will reduce to around 30%.  So, even when fully up and running you will have about 169 days out of the 365 to spend on producing work - at best.  This means that you will have about 46% of the available time spent on production.

If you are working part time you need to do the calculations on the basis of the number of days you have available and do the subtractions and calculations as for a full time basis.  You may find your overheads are proportionally higher than fulll time, as these costs continue accrue whether you are in the studio or not.

Then do the calculation:

Overheads & personal salary (you do want to pay yourself - I insist!) divided by days available to work.

This enables you to fix a price for your time and gives you a daily rate from which you can calculate an hourly rate.


3. Step three is to estimate how long it takes you to do anything - preparation time, research, selling, marketing, packaging etc.

Add together the cost of materials and charge for the time it takes to make the item at the hourly rate you have calculated. This enables you to calculate a price for the item. Then look at how much the market will pay for your type of work.

Even if you know the market will not stand the full price, you should still do the calculations to find out the price that you should be trying to achieve.  If the price is unrealistic, you need to look at simplifying the item, or to consider different items.

All these calculations need regular reviewing.



More information is available 
Establishing the costs
Creating a pricing structure
Terms and conditions of sales
Customer relations


Payment

Pricing, 2 - Pricing Structure

Creating a Pricing Structure

After calculating what you are going to charge, use the prices to create a pricing structure:

• Selling price to the public - recommended retail price
• Wholesale price/trade price
• Sale or return price
• Selling direct to the public

The selling price for the public should be the trade/wholesale price times two, plus tax. This means that the wholesale price is your bottom/lowest price that will give you a profit.

You should set your prices to realistically cover your costs, including time spent at an event, and know what you need to charge to make a profit. You charge double your wholesale price to cover your own costs of sales, such as packaging, stand hire, etc.

Do not undercut your other outlets, otherwise they will no longer want to sell your work.

Use selling to the public as an opportunity to test the market by exploring new products and new prices.


Selling to trade

The prices you offer to trade, i.e., your wholesale prices should cover your costs and provide some profit.

Galleries and shops have enormous overheads, which is why they put so much of a mark up on pieces, but remember they will be selling your work all of the time, so you can produce the work without interruption.

Before approaching wholesale or trade outlets you need to decide on:

• Minimum order quantities.
• Discount prices, and quantities to qualify.
• How much of your work they will need to make a good display (it is in both of your interests to display your work as well as possible).
• Consider charges for carriage or if you want to offer carriage free.
• Agree what the payment terms are – pro forma, payment on delivery or credit. If offering credit, ask for trade references.

Sale or Return

If you provide work on consignment (sale or return), make sure you know exactly what the terms are. Keep a close eye on the pieces, as there are risks that may or may not be covered by the seller

You do not want your work out for too long, so if it is not selling after 6 months it is time to move it. That means keeping records of where your work is and when it was placed.


Review your prices annually.




More information is available 
Establishing the costs
Creating a pricing structure
Terms and conditions of sales
Customer relations


Payment

Flux, an Introduction

Flux is a key contributor to most soldering applications. It is a compound that is used to lift tarnish films from a metals surface, keep the surface clean during the soldering process, and aid in the wetting and spreading action of the solder. There are many different types and brands of flux available on the market; check with the manufacturer or reseller of your flux to ensure that it is appropriate for your application, taking into consideration both the solder being used and the two metals involved in the process. Although there are many types of flux available, each will include two basic parts, chemicals and solvents.

an example of paste flux

The chemical part includes the active portion, while the solvent is the carrying agent. The flux does not become a part of the soldered joint, but retains the captured oxides and lies inert on the joints finished surface until properly removed. It is usually the solvent that determines the cleaning method required to remove the remaining residue after the soldering is completed. 

It should be noted that while flux is used to remove the tarnish film from a metal's surface, it will not (and should not be expected to) remove paint, grease, varnish, dirt or other types of inert matter. A thorough cleaning of the metal's surface is necessary to remove these types of contaminates. This will greatly improve the fluxing efficiency and also aid in the soldering methods and techniques being used.

Courtesy of American Beauty Tools


See also:
Flux, an introduction
Fluxes, a description
The Purpose of flux
The action of fluxes
Soldering fluxes

Fitting the Glass to the Cartoon

Often you find that the next piece of glass does not fit properly. Possibly it rocks a bit in the came’s channel. Possibly it is simply just a little too big.  Wait! Don't adjust the piece just yet. It may not be the problem.

The first thing to do is to take the too-large piece of glass out and remove the came it fits into, to ensure the previous piece of glass is not too large. The glass should not overlap the cut line. If you have drawn your cut lines to 1.2mm (1/16”) you should see only the faintest line of paper between the glass and the dark cut line. 

If the glass seems too large, check that it is firmly in the channel of the previous came, as sometimes the glass catches on the edge of the came and does not go into the channel.

If that piece seems too large, the next check is to determine whether the apparently too large piece of glass really fits the cartoon cut lines. Place the glass inside the cut lines. You should see a faint line of paper between the glass and the cut line.

When you are sure both pieces of glass are the correct size, put the came back between them and check again. If the glass is still too large, check the length of the came. Make sure the came butting onto the came separating the glass is not too long. This is a common reason for lead panels to grow beyond their initial dimensions.

If the glass is the correct size and the butting cames are correct, replace the came. Put the too large piece of glass into the came and position it so it has the best fit to the next cut line. 

Do not be tempted to start reducing the glass at the visible portion.  After all, you cut it to the right size. It may be that the fit under the came is not very good.

To check use a felt tipped pen (Sharpie) to run along the edge of the came, marking the too-large piece of glass. Take it out and check on where the line is farthest from the edge of the glass. That is where you need to reduce the piece.

The nail points to the area that needs adjustment

When you have reduced the "high" spots on the glass so it fits under the came evenly along its length, you can begin to adjust the outer edge, if necessary.

A fuller description is here.

Stand Alone Online E-Stores

Perhaps none of the existing online marketplaces fit enough of you needs to join them.  You can set up your own and make it your only online store, or you can do it in addition to other ecommerce sites that have some of the features you want.

Advantages

The advantages of your own online store relate to control and adaptability to your design needs.

You retain control of the design, layout, branding, etc., of your site.  This helps maintain your identity or brand and aligns it with your product range.

You have control of when the store is live and when it is updated. You, of course make the rules for what can be listed and how it is displayed.

You don’t have to acquire a lot of knowledge about setting up websites and online stores. Website builders offer templates and store services. You can also use professional website builders to get complete control.

You can link to Etsy or other market places from your own store.  You can funnel the traffic from these sites to own site.

Your own site will enable you to build closer relationships with your buyers. You can communicate directly rather than through intermediaries.

Disadvantages

Nothing comes free of course.  There are some disadvantages to establishing and running your own site.

An especially important element of a store is visits – akin to footfall in real life stores.  You must get people to visit.  You get the visits by making the links with people using a variety of communications.  You need to combine social media with the creation of newsletters, direct mail, blogging, etc.  These relationship building efforts are vital to get people to your website and store.

There are costs relating to hosting fees and one-off fees for the building of the website.  The online stores also charge fees in different ways, so a careful comparison of the best-looking services is important.

There will be additional administration in comparison to an online marketplace.

Questions for E-commerce Site Building

       

What are the facilities for integration of Etsy offerings into your own store? Will separate loading be required?

Is drag and drop site building supported? Is there user support or a user group to support you?

Is an integrated shopping cart available?  What are the order fulfilment assistance options?

Will the site support expanded functions as your business grows?  How adaptable it the site to changes in business?

Is the e-commerce site a market place?  How will exposure of the site to potential buyers be managed?

What is the cost for the features you want?

       

The Balance

You must decide whether the advantages of having your own e-commerce site outweighs the disadvantages in terms of traffic, time spent developing relationships, administration and cost

Websites for Selling Craft

This is not a discussion of which site to choose, but a range of things you need to think about when considering which site to use for selling your craft items.  This includes whether to have your own e-commerce site instead of, or in addition to, a market place site.

Evaluating website offerings requires you to think about a multiplicity of things.  Many of these are listed here, although there may be a few additional things you need to think about for your products.

Recognition/Visits/Traffic

You need to think about the amount of recognition the marketplace has.  Is it the place your potential buyers know about?  Are there a lot of visits to the site?

Is it a market place offering where the website promotes the whole site and the shops within it?  Or is it a site where your own efforts to drive traffic are required? This latter element is like having your own site.

What is the competition within the site? Are there many other sellers of your kind of product? How easy will it be to distinguish your things from others?  Are there mass production sellers on the site?

       

How selective is the site in approving sellers?  This also relates to reputation.

Reputation and Products for sale

Is the site restricted to craft made items? How are mass production manufacturers eliminated?

What range of products are allowed? Is it possible to sell services, and digital products as well as physical goods?

Is the site focused on general products or arts and crafts?  What pricing levels are exhibited on the site?  Is the focus on arts-based items, or does it include bargain basement and cheap deals?

What is the level of security of transaction information offered to you and your customers?  It is vital that the site offers good security for transactions to give customers confidence in buying from the site.

Your identity

Whatever site you join, there will be many other sellers or shops.

Do you get your own shop? Or are all similar products grouped? Is there support or templates to set up your shop?

If you have your own shop what degree of control do you have?  How are images formatted?  What amount of text can be included?  What range of formats are allowed?  Does the site brand dominate, or can you have yours as the prime visual?  What number of themes are available to you?

What level of flexibility in store arrangement and titles do you get?  What number of pages do you get at the various plan levels? How much flexibility and customisation is allowed? What number of items per page are allowed? And what descriptions are allowed either in length or number of terms?

What are the restrictions on the number of products you can sell? Are you allowed discount codes?  Is there inventory control with the site? What is the assistance for order fulfilment?  How much and what features? Is there a system set up for returns? How much support is available?

Are searches restricted to your shop or for all shops on the site?  How are the meta tags used by the site? Are hyperlinks within site only or allowed to outside sites too? Are social media buttons available and with what flexibility?  Can you use your own domain name?

Connections with other e-commerce sites

Are connections allowed?  How easy is the linking? Can you link to multiple sites? Are links to social media – Facebook, etc. – allowed? And how are they managed? Can you link the potential customer to mobile phone sales?

Costs

Of course, there are always payments to be made. You need to look at the various options offered, and the charges involved in them.  If you are new to online selling or have low volume sales, it may be that higher selling fees rather than regular payments with lower transaction fees is better for you at the start.

Listing costs are normally linked to number of items you are offering in your shop. There may be refreshing fees – you must pay a fee to keep the product in the shop after a set period.

There will be continuing fees.  These may be in relation to each item – commission - either as you sell or related to the plan level you choose. Are the commission fees in addition to the listing fees?  Are there additional credit card fees?

Plan level costs are ongoing fees that may be monthly or annual. They are often linked to the length of contract between you and the site provider.  They will give different levels of item fees, and levels of features.  What are the costs of the plan levels? What benefits to they give, and do you need them?  What level of functionality do you get in relation to plan level costs?  How are the plan levels related to the volume or value of sales?

What is the ability to expand and grow through graded plans?  How and when can you move from one plan to another?

Administration

The costs of doing business online may be significant. They may also be related to your familiarity with online offerings.

The creation of an entry should be easy and flexible. You should find it easy to move around the listing form, and it should contain a significant amount of flexibility.  You should be able to make bulk changes.  It should be easy to move items and entries around your shop. 

How much control do you wish to have?  With less experience, you may want to have a lot of the listing, editing of pages, especially contact information done for you, or highly guided.   The kind of support is important. Does the site have a maker support community?

An often-unrecognised level of administration is inventory management. Does the site support that?  If the site does not have inventory control you will have to do it yourself. If you don’t have the stock to satisfy the order, you probably will lose the sale. 

Is the site easy to use?

An important general question is the ease of use for you and for customer. Test the sites out for how easy it is to find and buy an item.  Look at how easy it is for you to use the tools to list your products.

Reviews of e-commerce sites

There are sites that review the offerings of various sites to help you answer some of the questions listed above.  One I have found to be helpful is Ecommerce Guide.

The answers to the relevant questions listed here will assist you toward choosing a website that suits your needs.  It may also lead you toward considering a stand-alone ecommerce site if there are not enough positives in your review of market place sites. It may lead you to consider both.  But the more sites you have the more important it is to be able to link between them and move entries between sites.

A discussion of various things that need consideration on whether to sell on line at all is here.