Advice for Surviving a Selling Event, 1
You have to be really comfortable.
- Bring a high level stool so you can perch and still have eye contact with the customer
- Wear comfortable clothes and shoes.
- Wear something bright to help them remember you. It helps if they can point you out in a crowd.
Food, drink and consequences
Eat well, have a good breakfast and have loads of water to stop dehydrating
Bring your lunch
Make friends with the people beside you. This is very important, especially when you've drunk a lot of water!
Plan ahead
Plan the stand display in advance, where everything is going, display cases and what is going in them. Make a plan of the space. Then try it out to make sure it works.
Consider who is beside and opposite you - you need to be aware of what is around you to plan your space best, so it might be worth getting in touch with them before you arrive.
The stand should be clean and tidy. Having no clutter means the customer can see what they are looking at. Have a storage unit for paperwork, pens, water, packaging etc. Have a space where you can write orders and pack purchases.
More information is available from the Business Fact Sheet for Scottish Crafts at craftscotland
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